Stop trying to get attention and focus on this instead!

Focus on your mission not getting attention.

Effectively communicating your company’s mission is hard, it requires well thought out strategy and planning

Getting attention is easy, usually it just involves saying or doing something inflammatory

When you communicate your mission, you will connect with the correct target customers

When you just get attention, it’s usually from everyone and as we know your target market isn’t everyone

Attention doesn’t equal sales. Connecting with the correct target customer does.

So instead of trying to game the system to get attention, why not take some time to develop a well thought out marketing strategy aligned with your mission

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